HBO to Introduce Standalone Web-Only Subscriptions in 2015

AIVAnet

Popular premium cable channel HBO has announced plans to introduce a web-only subscription service designed for cable cutters in the coming months. According to HBO CEO Richard Plepler, who spoke at an investor presentation (via Re/code), the company will begin offering standalone HBO service that does not require a cable subscription in 2015.

?That is a large and growing opportunity that should no longer be left untapped. It is time to remove all barriers to those who want HBO.

?So, in 2015, we will launch a stand-alone, over-the-top, HBO service in the United States. We will work with our current partners. And, we will explore models with new partners. All in, there are 80 million homes that do not have HBO and we will use all means at our disposal to go after them.?

HBO?s decision to offer a standalone subscription is a major victory for cord cutters and…

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